Work
Experience
Thinkful · Full-time
UX/UI Design Student
May, 2022 - Present
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Conducted user surveys and interviews, and leveraged data to develop personas, empathy, journey maps, user stories, and flows to make informed design decisions.
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Utilized the double-diamond process and design sprint methodologies.
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Created adequate case studies to showcase findings and design decisions with clients and stakeholders.
08/2022-10/2022
ROPANA APP
Product Designer | Project Link
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Website, Application, and watch app to help you find quick treatments for common yoga injuries.
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The product provides information to help people find the treatment for their common injury, find healing yoga exercises, link to a physician, and find out how to prevent the injury.
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Utilized double diamond design process and user-centered design as a solo UX/UI designer.
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Built a branded, high-fidelity clickable prototype using Figma, Illustrator, and Photoshop. Created consistent graphical objects and Illustrations.
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Designed screen, buttons, frames, backdrops, or adornments for Desktop, Mobile, and Watch versions.
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Designed and created icons that represent the objects or concepts.
07/2022-08/2022
ROAM APP
UX/UI Designer | Project Link
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Joined the design team is a social media plan calendar app, that helps users to manage their social.
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Designed Calendar and Map view calendar feature for the app.
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Managed research for the features.
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UX/UI designer operating sprints.
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Used Figma and Miro to conduct user research and create deliverables.
06/2022-07/2022
GOBUS APP
UX/UI Designer | Project Link
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Tracking and navigation application for Midsized Metropolitan City, public transit system
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The app provides information upfront for lines, buses, and accurate timing.
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Utilized double diamond design process and user-centered design as a solo UX/UI designer.
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Used Figma, Miro, and Google Forms to conduct user research and create deliverables.
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Built a branded, high-fidelity clickable prototype using Figma and Illustrator.
05/2015-08/2022
Gallery Professional Artist - Freelance
Painter and Illustrator
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Participated in group exhibitions at Fondre Gallery, Phoenix, AZ, (2020-2021), Portland on the Park Gallery, Phoenix, AZ, (2020-2021), and 9 The Gallery, Phoenix, AZ (2020).
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Participated in International exhibitions: Bologna children's book fair, Rome, Russia, (2020), Russa book fair, Moscow, Russia, (2015), and Singapore Art Exhibition, Singapore, (2015).
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Selected artist, Malek Museum Tehran, Iran (2016), Iranian artist forum, Tehran, Iran (2016-2019), Iranian Society of Illustrators, Tehran, Iran, (2016-2020).
05/2017-08/2011
Ordibehesht Marketing and Design agency
Senior Graphic designer and Illustrator
Projects:
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Royayeh Mehraban kids club, Photographer & Graphic Designer
Photographed children's portraits and poses and edited photos in software line Lightroom, Pand photoshop. Designed Logos, Posters, content strategy, and content design for social media pages.
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Kids animation TV show, Two Pocket, illustrator & graphic designer
Contributed to 2D real animation and conceptualized the story with illustrations. Directed the animation team for story illustration. Designed backgrounds, characters, credits stories, storyboards, and collage illustrations.
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Cultural Organization of Tehran Municipality, Graphic Designer
Conceptualized ideas from phrases to images and illustrated concepts to pictures on the poster designs. Composed the layout with the concept and integrated typography with the poster layout.
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TLS, (Tomorrow large scale system), Graphic Designer
Designed stationery, posters, logos, and advertisements and conceptualized the banking ideas into the design. Illustrated banking concepts on advertisements, cards, and posters.
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Osveye Iran, Graphic Designer
Designed logos, stationery, and posters and conceptualized the banking ideas into the design. Illustrated concepts on cards, posters, and stands.
08/2010-08/2011
SAMSUNG Mobile
Graphic Designer
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Designed posters, catalogs, Logos, and calendars.
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Redesigned posters, catalog, and packaging from Korean design to Persian.
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Conceived idea from Korean design and implemented to Persian.
05/2010-08/2010
SAMSUNG Mobile
Intern Graphic Designer
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Designed posters, catalogs, Logos, and calendars.
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Redesigned posters, catalog, and packaging from Korean design to Persian.
Education
04/2021-10/2021
UX/UI Design
Certificate
Arizona State University
Phoenix, AZ
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Conducted user surveys and interviews, and leveraged data to develop personas, empathy, journey maps, user stories, and flows in order to make informed design decisions.
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Utilized the double-diamond process and designed a sprint.
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Created case studies to showcase findings and design decisions with clients and stakeholders
09/2010-09/2013
Illustration
Master's Degree
Art & Architecture University
Tehran, Iran
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Practical study of communication arts and design principles, advertising, story, and infographic illustration.
01/2003-09/2007
Graphic Design
Bachelor's Degree
Art University of Tehran
Tehran, Iran
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Study of communication arts and graphic design principles, poster, logo, brochure, and stationery design.
Skills
& Expertise
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Tools: Figma, XD, Sketch, InVision, Adobe Suite, Google Suite, Adobe Photoshop, Adobe Illustrator, Corel Draw, Procreate, Adobe Lightroom
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Research/Design Skills: competitive analysis, heuristic evaluation, journey and empathy mapping, user interviews, user testing, benchmarking, ethnography, wireframing, rapid prototyping, and brand development
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Additional Skills: Illustration, typography, logo design
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Languages: English (Fluent), Farsi (Fluent)